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Formula E Business Guru Joins Techeetah

Techeetah team appoints former Faraday Future Dragon Racing Commercial Chief Keith Smout to head up its own department ahead of season four of FIA Formula E Championship…

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Techeetah has appointed former Faraday Future Dragon Racing Commercial Chief Keith Smout to head up its own department ahead of Season Four of the FIA Formula E Championship.

The Canadian, who worked for the previous incarnation of the team when it was known as Team Aguri, has already taken up his position after leaving his previous employer in August.

Smout has been a familiar face in the Formula E paddock since the first season of the all-electric series and has been instrumental in bringing many new commercial ventures to the paddock.

One of these was the Faraday Future specialist EV company, which became a title partner with Dragon Racing in Season Three.

Prior to his Formula E career, Smout held several positions with Formula One teams including Jordan, BAR, Midland and Arrows.

He also worked at Super Aguri with present Team Principal of Techeetah, Mark Preston, before enjoying a successful stint in the music and entertainment business.

“I am really looking forward to working again with Mark [Preston] and with the whole Techeetah team,” Smout told e-racing365. “It was the most improved team last season and we want to expand on that momentum to reach even greater success going forward.

“The aims are clear. We want to make Techeetah into a consistent winner, and with the team that already exists here we have a terrific foundation.

“I think we can become a real force and also introduce new commercial synergies in to the team and in to Formula E to showcase what a vibrant and exciting product is being built here.”

Sam Smith is e-racing365's Formula E Editor. A 20-year veteran in motorsports media, including press officer roles in both the FIA Sportscar Championship and at Lola Group, Smith is a well-known face in the Formula E paddock, where he served as series editor for Motorsport.com from 2014-17. Contact Sam

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